Category: Retail
Nespresso likes Adder!
After using Adder InStore as a campaign tool, Nespresso is now widening their assortment in retail communication. Using FineLine table display, wall and floor displays they now spread their message with the same easy to change system.
London Calling..
Adder will be on show at the Visual Merchandising and Display Show. The show is the only UK exhibition dedicated to VM and display products and services. For over 20 years, Adder has been developing sensational display systems that have provided sales support in retail environments and public spaces to many leading international brands. We… Continue reading London Calling..
Citroën run with Adder!
Adder Grows in France. After Adders establishment in Paris in 2013, we have a constant flow of new customers. The latest in the line is the car giant Citroën (in cooperation with the Gutenberg Networks.) We will supply Adder InStore to all retailers in France. The delivery includes replacement of campaign banners six times per… Continue reading Citroën run with Adder!
“If you’re not putting your brand on ‘display’ you’re less likely to put your brand in the shopper’s basket”
Google Translate … Writes POPAI to summarize a study they did in grocery stores. The study from May this year shows that more customers – 76% – make new purchase decisions in store. The study also shows that the probability that the customer chooses a brand increases if the brand while exposed on display in… Continue reading “If you’re not putting your brand on ‘display’ you’re less likely to put your brand in the shopper’s basket”